NBC’s “2008 Olympics/Mummy 3″ Cross-Promotion Is Appalling

Last night, NBC premiered a two-and-a-half minute cross-promotion aligning their Universal Studios’ upcoming release of “Mummy 3″ with their coverage of the 2008 Olympics in China.
Click here to watch the commercial.
I expect that there will be a backlash from the media and sports communities, as this TV commercial is insulting to Olympic athletes and viewers [...]

Grand Theft: Intellectual Property

Foreword: Please place your comment/advice hats on your heads. Thank you in advance.
Possible Scenario:
A well-known company has run out of ideas for marketing their new product line. This company posts a job listing seeking a Marketing Professional to develop and implement fresh marketing initiatives to raise awareness of their new product line among their [...]