Foreword: Please place your comment/advice hats on your heads. Thank you in advance.
A well-known company has run out of ideas for marketing their new product line. This company posts a job listing seeking a Marketing Professional to develop and implement fresh marketing initiatives to raise awareness of their new product line among their target market.
The company interviews candidates for the position. Candidates are asked to draft a few original marketing initiatives to propose for consideration of employment. Upon submission of their original proposal, candidates are narrowed down to a select few. The remaining candidates are then asked to draft another proposal, only this time in a completely different arena, for instance, a highly technical proposal on Search Engine Optimization and various Key Word Providers. Some candidates comply, some candidates bow out of the competition.
Days go by.
None of the candidates ever hear from the company again.
Did this company hold ruse interviews to pick the brains of industry professionals, with no intention to hire, and every intention of obtaining free ideas and consultations from job-seeking professionals?
In hindsight, this seems like something that would be filed in the “oldest trick in the book” department, but I honesty can’t remember ever hearing of such a thing.
Has anyone ever heard of this before?
Wanted: Your Insight, Opinion or Input of any sort.
Suggested Points of Discussion:
As relating to this situation, what are the accepted reasonable and definable expectations of job candidates when qualifying themselves to a potential employer?
At what definable point does a candidate’s compliance with the interview process become “consultation”?
Are Intellectual Property laws applicable here?
Are there any definable and enforceable audits or other alternate measures in place to prevent employers from doing this at will?
Please, discuss. Comment link is under article header.